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Hawken's 10M Player Target

Developers Hawken are hoping to attract 10 million players when the free-to-play mech shooter launches next month, reports MCV. This hope is backed up by some cold, hard cash, as they add that the company has secured $18 million in funding to help make this happen. This presumably will involve a marketing campaign, though they could consider just sending everyone who plays $1.80.

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6. Re: Hawken's 10M PLayer Target Nov 5, 2012, 09:18 nin
 
Omni wrote on Nov 5, 2012, 09:16:
10M ?
and pigs can fly.

Yeah, it's good to aim for the stars and everything, but 10M? Really?

 
http://www.nin.com/pub/tension/
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