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| [Jul 18, 2012, 10:01 am ET] - Share - Viewing Comments |
IGN - Is Metacritic Ruining The Games Industry?
It also leads to some very dodgy behaviour from the publisher side of things. I’ve been told stories of PR executives working on particular games being directed to specifically target these smaller sites in the hope of raising that average score and covering up a less enthusiastic reception from the big outlets. For most people working in games marketing, Metacritic will come up during their annual review process, and a less-than-ideal average score for a game will sometimes result in a severe bollocking.
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Re: Op Ed |
Jul 18, 2012, 10:45 |
Acleacius |
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Idk, user reviews keep the publishers on defense, which is a good thing. When publishers are on the offense, customers/gamers get screwed. Publishers are being forced to listen to their customers, PC gaming is making a comeback after almost a decade of publisher abuse.
The fight isn't over by any means, we still get shitty ports, some games still aren't released on PC and prices are out of context with the state of the economy, it's not sustainable.
One of the biggest problems is the constant arrogance of publishers that presumes if they just throw enough money at something it will be a success. Only a publisher would think this way and it's why they fail. Then they blame the customers, piracy or whatever else they have in their black bag of 'market manipulation speak'.
Indies, Rulz! |
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