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21. Re: etc., etc. Jun 7, 2012, 07:52 Beamer
 
Shok wrote on Jun 6, 2012, 22:14:
From the article, another classic:

...we're not trying to be Target. We're trying to be Nordstrom.

Keep on dreaming and stay an inch or two outta kicking distance.

There are really two big issues here:
1) Nordstrom distinguishes itself primarily on service and experience. By and large online digital stores have no service and little experience difference, and what little there is edges towards Valve
2) Nordstrom also carries brands and quality you can't find elsewhere. The clothing at Nordstrom is far more expensive than Target because it isn't stupid shit that's poorly designed and falls apart on you. The games in Origin are the games on Steam. If Target sold the same stuff as Nordstrom most buyers would end up there. Not all, due to the service and experience difference, but most.


I completely agree with the dude that these sales are damaging initial buyer counts, as well as some of the tail buying counts. But they're also stretching that tail out super long, it's getting a lot of would-be non-buyers, and the only buyers you aren't getting at full price that you would have are those that were on the fence. I can't think of a single game I've really wanted that I thought "I'm waiting until a Steam sale." I've thought of plenty that I've said "Holy shit, $5!" that I've never played and likely never will. But I bought it.
And, lastly, I can think of a billion games that I wait until the price drops B&M, and more than a few that stop at $20 when they're worth more like $10 to me.

So maybe Valve cuts down to 75% off too rapidly, but I really doubt they're hurting sales figures. And I know they're not huring IP.
 
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