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The Old Republic Losing Subs; Gaining Add-ons

Electronic Arts' Q4 FY12 and FY12 Financial Results are now online, offering balance sheets on the gaming giant along with tidbits of information about their operations. They report all-time high non-GAAP net revenue of $4.2 billion for the fiscal year, and a jump in digital non-GAAP revenue of 47% to $1.2 billion. Included is a note saying Star Wars: The Old Republic has 1.3 million active subscribers, which Ars notes is down from a reported 1.7 million in March, confirming speculation the game has been losing subscribers. They also report n a post-earnings conference call where EA Labels President Frank Gibeau said the drop was consistent with their "original assumptions" about the Star Wars MMORPG's post-launch prospects, though he also stated EA "intends to increase subscribers" with continual upgrades, including new guild features, player vs. player improvements, and "elder gameplay" for high-level players. EA also announces two new content packs, "Legacy" and "Allies," will be coming to the game this quarter.

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69. Re: The Old Republic Losing Subs; Gaining Add-ons May 8, 2012, 19:54 Mashiki Amiketo
 
nin wrote on May 8, 2012, 09:33:

It's solo friendly, but it also gets boring. I stopped after one character got close to 30.

You fly to a planet, clear 4-5 zones, fly back home and scream in frustration as you try to manipulate the AH UI, list some shit that no one buys, and then find another planet and repeat. And after 4-5 times of that cycle, you start to wonder why you're bothering with it.

It's like it was all grind and no real reward.

Damn if all of that isn't spot on and true. Oh and fully quote worthy.

ASeven wrote on May 8, 2012, 13:24:
In other brighter news:

EA stock has hit an all-time low, it has reached July 99 levels.

EA appears to be now a target for a takeover or acquisition.
Oddly I mentioned that this would happen about 5mo ago, and it would be worthwhile to pick up a few hundred shares. Someone will buy them out and they'll pop back up. The only question is who, as it stands I haven't heard squat.
 
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"For every human problem,
there is a neat, simple solution;
and it is always wrong."
--H.L. Mencken
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