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Double Fine Crowdsourcing

A Kickstarter campaign to fund development of a new adventure game from Double Fine has immediately taken off, following recent indications from Minecraft creator Notch that he was willing to help fund Psychonauts 2, though the Psychonauts IP is not mentioned by name. This has already raised considerably more than its $400K target, with a single $10K spot sold out, seven out of ten $5K pledges sold, and more than a half-million dollars already in the budget. Here's a explanation:

Keeping the scale of the project this small accomplishes two things. First and foremost, Double Fine gets to make the game they want to make, promote it in whatever manner they deem appropriate, and release the finished product on their own terms. Secondly, since they’re only accountable to themselves, there’s an unprecedented opportunity to show the public what game development of this caliber looks like from the inside. Not the sanitized commercials-posing-as-interviews that marketing teams only value for their ability to boost sales, but an honest, in-depth insight into a modern art form that will both entertain and educate gamers and non-gamers alike.

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26. Re: Double Fine Crowdsourcing Feb 9, 2012, 17:11 Ruffiana
Yakubs wrote on Feb 9, 2012, 15:06:
ASeven wrote on Feb 9, 2012, 14:49:
Hence publishers are slowly but surely becoming obsolete as devs go their own independent way without the need of an often useless middle man.

Publishers are very unlikely to ever become obsolete. Most developers have barely enough money for payroll, let alone marketing campaigns. Publishers are only obsolete for developers working on games that don't have mass market appeal.

This ultimately could lead to a win-win-win for the game industry. Publishers will still rely on internal studios and relatively unknown developers to make their games. If a team crafts something really solid, then that's incentive for publishers to not treat them like crap...lest they splinter off on their own and turn to crowdsourcing for funding.

It's also a great incentive for developers to make something exceptional so they'll have the option of not sucking the publisher teat cand catering to their whims.

Ultimately, it puts the emphasis on building a brand around a team of developers rather than marketting the latest itteratino on an established franchise. That's a win for gamers.

Haven't been this positive about the potential outlook for games in a long time. I've seen other developers attempt this crowdsourcing thing before but struggle with it because they're relatively obscure or completely unknown. This is the first time I've seen a genuine interest based solely on name recognition for past successes.
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