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MW3 Beats Avatar to $1B

[Dec 12, 2011, 11:16 am ET] - Share - Viewing Comments

Activision Publishing announces an impressive sales milestone for Call of Duty: Modern Warfare 3, saying the military shooter sequel has surpassed USD $1 billion in sales in a mere 16 days, eclipsing a record for fastest run to a billion set by James Cameron's Avatar. "Call of Duty has become that rare entertainment franchise that transcends its own genre. Core gamers love it, as our stellar reviews show. But every year, new people are drawn into Call of Duty," said Eric Hirshberg, CEO of Activision Publishing. "And while the franchise continues to set records, our fans still seem to want more, demonstrated by our record setting start on Call of Duty Elite. We are committed to helping everyone connect, compete and improve their game, Call of Duty style."

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25.

Re: MW3 Beats Avatar to $1B

Dec 12, 2011, 14:58

Bludd

Parallax Abstraction wrote on Dec 12, 2011, 14:27: Bludd wrote on Dec 12, 2011, 10:37: Who are buying all these games? I don't know anyone who has bought this game. The same people who buy Angry Birds. MW3 has a hardcore following but it's one of the few "hardcore games" that's managed to make a mainstream transition. If you are one of the millions of console owners who bought the system but only buy one or two games a year for it, you're probably buying this. Like Angry Birds, it doesn't matter that it's not very good or that there's a ton of better choices, it's a household name and that alone sells it. Ugh, Angry Birds sucks. These people should be playing Arkanoid or something instead.

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