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Splash Damage's Next Game "One of the Biggest American Pop Culture Brands"

A story on IndustryGamers on seven U.K. studios offers an interesting statement about the next project from Brink developer Splash Damage (thanks VG247):

You know Splash Damage from Brink, an online multiplayer shooter that saw limited success earlier in the year. But at a time when Modern Warfare 3 and Battlefield 3 are going head-to-head, it feels like the product of another age.

After its release there was some cruel chatter that Splash Damage might go the way of Bizarre or Black Rock, split apart after an expensive failure. However, being independent, the company has managed to sign at least one unannounced project for a major entertainment brand. The online multiplayer technology is already in place, and once a collection of well-known characters are laid over the top of an even more polished Brink engine there's going to be a lot of excitement from genre fans.

The game will be based on one of the biggest American pop culture brands of the last 50 years, and there's no doubt Splash Damage can do the licence justice. However, the project's success will depend a great deal on the backing it gets from the media company that owns the IP a company widely believed to have given up on the console publishing business.

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17. Re: Splash Damage's Next Game Nov 17, 2011, 12:29 Overon
 
The Mythbusters have demonstrated that you can indeed polish a turd.  
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