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Epic on Bulletstorm Sales

Kotaku has some perspective on sales of Bulletstorm from Epic president Mike Capps, after hearing from EA that People Can Fly's recent first-person shooter "under-performed," and learning from a financial analyst that the game barely sold 300,000 units in its first month of availability. Capps confirms that the game didn't make them any money, but still thinks it was a worthy project as he looks ahead to PCF's next project. They paraphrase him saying: "Capps says they could have taken the easy route all along, not done Bulletstorm and gotten People Can Fly, the Epic-owned Polish development studio on that game to just chrun [sic] out Gears of War content. That's not what he wants those folks doing. That's not what he wants Epic doing." They also offer a direct quote. "The studio has shipped AAA content," he said. "The next thing we do with People Can Fly will be great."

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112. Re: Epic on Bulletstorm Sales Jul 24, 2011, 23:09 Dades
 
Just because a demo or pirated copy exists doesn't mean people will play it. It's entirely possible that people ignored the game because they simply didn't like the over-the-top gameplay or the unfamiliar setting or the juvenile humor. Given the success of even the most generic military shooters (Homefront sold over a million units despite underwhelming reviews), it seems fairly obvious where the general audience's tastes lie.

It's entirely possible that people played the game and made the decision too. I can't disagree about general audience tastes but Bulletstorm wasn't some unknown indie property that was simply passed over without a thought.

So I really fail to see what kind of argument you were going to make with either of those titles.

Anyone can take those things out of context to suit their opinion. Higher scoring games have sold less and lower scoring games have sold more. None of those figures prove that people didn't play the game and no one has explained what was wrong with the marketing. Strong competitive multiplayer is what sells most FPS games these days, particularly on the consoles and that's likely what hurt Bulletstorm more than anything else.
 
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