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Alpha Protocol DRM Details

The SEGA America Blog has details on how Digital Rights Management will work for the upcoming PC edition of Alpha Protocol, Obsidian Entertainment's espionage-themed action/RPG. The post includes a full FAQ on the topic of their DRM, and here's the summary:

The system chosen for Alpha Protocol is Uniloc: SoftAnchor. The system will allow the user to activate Alpha Protocol online immediately out of the box and once activated the user never needs to worry about activating again. The activation can be used on a limited amount of PCs, and can be deactivated through our online servers allowing the user full control over their license – should they need to re-install, swap machines or suffer a catastrophic hardware failure on their normal PC.

In the future, SEGA will be releasing an unprotected patch of the game to alleviate any fears of not being able to play the game when the Uniloc servers won’t be around anymore.

We also do not use Steamworks – the Steam released version will use Uniloc DRM.

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58. Re: No Confidence Vote For Steam May 6, 2010, 08:55 Verno
JD wrote on May 4, 2010, 18:10:
Your point was "the game being very mediocre didn't help either". If SEGA simply thought the game didn't sell well because it was a crappy or mediocre game, it wouldn't be changing its DRM. It would simply make a better game next time. SEGA obviously thinks that having poor DRM on the game caused it to be sell poorly. Otherwise there would be no reason to change DRM systems if what it already uses were effective.

Wow, that is probably the most naive thing I have ever heard uttered around here. Sega, the company responsible for some truly awful games in the past five years would suddenly "just make better games"? You're trying to apply human logic to a corporation. Sega is learning the hard way what other large publishers like EA have begun to understand - consumers don't like DRM.

You gloss over Steam on purpose because you know it defeats your entire argument. You claim no one cares about Steams benefits but 27 million accounts seem to disagree with you. In fact, consumers obviously care a great deal considering there are now 7 different DD services that they can choose amongst yet the vast majority continue to use Steam. What benefits does Uniloc offer? Zero, zip, nadda, nothing. You can crow about resale but everyone knows thats a joke these days with zero day DLC and account based services cropping up everywhere.

The fact is that most PC gamers who buy games don't care enough about Internet activation to avoid buying games which have such DRM.

Quite vague. Consumers care about DRM that hampers their ability to enjoy their purchase. Hardware hash activations are one such instance. There is no upside for the consumer, just for the publisher. It's more hoops in exchange for......what exactly? Steam while not perfect, offers tangible benefits.
Playing: XCOM 2, Diablo 3
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