DIABLO II SHATTERS SALES RECORDS WORLDWIDE WITH
1 MILLION COPIES SOLD IN TWO WEEKS
Diablo II becomes fastest selling computer game ever
IRVINE, Calif. - July 17, 2000 - Blizzard Entertainment announced today that
Diablo II has surpassed 1 million copies sold worldwide, based on information
from PC Data and key retail accounts worldwide. The game, which had an initial
retail shipment of two million copies just two weeks ago, already has reorders
in excess of more than 600,000 copies and begins shipping for Macintosh this
week.
Following in the tradition of other Blizzard titles, Diablo II becomes not
only the fourth consecutive Blizzard title to sell 1 million copies, but also
to debut as the number-one selling game. The game, which shipped on June 28,
is topping PC sales charts in North America, Europe and Asia. In the U.S. alone
during its first week in stores, the game earned a record 39 percent of the
entire dollar amount spent on games, according to PC Data.
Said Mike Morhaime, president and co-founder of Blizzard Entertainment, "Diablo
II's success is meaningful on many levels. For Blizzard, the game's popularity
is confirmation that our long hours and hard work paid off, and our customers
are enjoying our product. From an industry standpoint, it is evidence that top
PC games can rival revenues for movies, books and music. Computer gaming has
gone mainstream as a form of entertainment."
Said Bob McKenzie, Director of Merchandising for Babbages, "The rate at
which Diablo II is selling is unprecedented. In a matter of days, the game has
sold more copies than most PC products sell in their entire product cycle. This
product is the Harry Potter of computer games."
In Diablo II, players return to a dark world plagued by evil forces. After
possessing the body of the hero who defeated him, Diablo resumes his nefarious
scheme to shackle humanity into unholy slavery by joining forces with the other
Prime Evils, Mephisto and Baal. Players face a new series of quests to rid the
world of Diablo and his vile brethren forever.
Diablo II is available immediately at most computer and software retail chains
for approximately $60. The game is also offered directly from Blizzard at (800)
953-SNOW and www.blizzard.com. The game
has received a Mature rating from the ESRB.
When Diablo released in 1997, it was an instant hit among gamers and debuted
as the number-one selling game its first month in stores. The game has sold
2 million copies worldwide and was the number-one selling computer role-playing
game in 1997.
Best known for blockbuster hits including the Warcraft series, StarCraft and
the Diablo series, Blizzard Entertainment (www.blizzard.com) is a premier publisher
of entertainment software renowned for creating many of the industry's most
critically acclaimed games. Blizzard's track record includes four consecutive
number-one selling games and multiple Game of the Year awards. The company's
free Internet gaming service Battle.net reigns as the largest in the world with
millions of active users.
Blizzard Entertainment is a division of Havas Interactive, itself a division
of French media company Havas, S.A, a subsidiary of Vivendi, a world leader
in utilities and communications and one of the largest publicly owned companies
in Europe.