Highly Anticipated Slate Includes Games Based On Tony Hawk, Mat Hoffman, Shaun Palmer, DOOM®, Spider-Man and X-Men

Santa Monica, CA - March 20, 2001 - Activision, Inc. (Nasdaq: ATVI) is poised to deliver maximum thrills and action to the Nintendo Game Boy Advance with the introduction of six new video games based on some of the industry's hottest franchises. Marquee brands that will make their debut on the new hand-held system include Tony Hawk's Pro Skater, Mat Hoffman's Pro BMX, Shaun Palmer's Pro Snowboarder, DOOM® and Marvel super-heroes Spider-Man and X-Men.

"Activision is committed to putting the top brands in gaming in the palms of players' hands," states Ron Doornink, President and COO, Activision, Inc. "Our titles are being developed to take full advantage of the Game Boy Advance and we expect that the quality of these games will rival the level of gameplay found on the current-generation of home consoles."

Activision's Game Boy Advance slate includes:

Tony Hawk's Pro Skater 2

Tony Hawk's Pro Skater 2 for the Game Boy Advance recreates the thrill of the Tony Hawk's Pro Skater franchise with new level designs, gameplay and technology. Players choose to ride with the skills of Tony Hawk, the most recognized skateboarding pro of all time, or as one of 12 top pro skaters from the same star-studded line-up that is in the PlayStation game console version. Players perform hundreds of tricks with an intuitive and solid control scheme in a variety of realistic, obstacle-filled locations. Tony Hawk's Pro Skater 2 is being developed for Activision by Vicarious Visions, Inc. and is expected to be released this summer.

Spider-Man: Mysterio's Menace

For the first time ever, pocket gamers can live the fantasy of Marvel's web-slinging super-hero with the enhanced, side-scrolling gameplay and powerful graphics of the Nintendo Game Boy Advance. When Mysterio turns Manhattan into one big illusory nightmare, it is up to players to use Spider-Man's "Spider-Sense" and amazing web-slinging, wall-crawling abilities to stop the evil plan and restore the city to normal. Spider-Man: Mysterio's Menace for the Game Boy Advance is being developed for Activision by Vicarious Visions, Inc. and is scheduled for release this fall.

X-Men: Reign of Apocalypse

Marvel's ever-popular X-Men enter the next dimension when they morph onto the Nintendo Game Boy Advance this fall. Featuring one-to-four-player capabilities, X-Men: Reign of Apocalypse is a side-scrolling brawler featuring over 40 trademark X-Men characters. For the first time, two different modes provide adventurous side-scrolling fun and fighting game action. In Story Mode, players must fight their way through hordes of enemies, drawing on their mutant powers as they attempt to find a way out of a strange, alternate universe. As players progress through the game, they are confronted with former friends and foes from their own universe - all bent on stopping the X-Men from returning home. In Versus Mode, players can play head-to-head with up to four players. X-Men: Reign of Apocalypse is being developed for Activision by Digital Eclipse and is expected to be released this fall.

Shaun Palmer's Pro Snowboarder (working title)

Shaun Palmer's Pro Snowboarder lets fans build a pro career as snowboarding legend Shaun Palmer or four of the sports' best riders. Players take their skills to the edge as they shred through four of the world's best snowboarding locales and discover first hand the secrets of 16 different courses. Players work their way up the ranks of the pro circuit by landing huge tricks in freestyle competitions or snatching the gold in boardercross. Shaun Palmer's Pro Snowboarder is being developed for Activision by Natsume and is expected to be released this fall.

Mat Hoffman's Pro BMX

Mat Hoffman's Pro BMX lets gamers experience the unparalleled thrill of authentic BMX biking. Featuring Mat Hoffman, the most legendary pro BMX rider of all time, and seven other top pros, the game challenges players to perform hundreds of tricks, combinations and signature moves. Mat Hoffman's Pro BMX features an intuitive solid control scheme that lets players master a multitude of vert, street and dirt track levels. Mat Hoffman's Pro BMX is being developed for Activision by HotGen and is expected to be released this fall.

DOOM

Based on the most popular action-shooter of all time, id Software's DOOM for Game Boy Advance features all of the frenetic, adrenaline pumping action and immersive gameplay from the original PC game. True to the original, the game features an advanced 3D graphics engine and an onslaught of horrific demons. DOOM challenges players to face off against attacks from cyber-organic creatures and demons in a timeless battle of skill and firepower.

id -- Freud's primal part of the human psyche and one of the hottest game shops on Earth - has been rocking the gaming world from Mesquite, Texas since 1991. As a renowned leader in the industry, id Software forged such frenetic titles as Wolfenstein 3D®, DOOM®, DOOM II(tm), QUAKE® and QUAKE II(tm). With intense graphics and mind-blowing action, id's games continually break retail and shareware sales records. And, in keeping with tradition, id Software has amplified the world of adrenaline pumping 3-D gaming with the release of their latest action titles, QUAKE III Arena(tm) and QUAKE III: Team Arena(tm). id's advanced QUAKE III Arena engine is leading the next revolution in 3-D interactive games with both single and multiplayer technology. Check out more about id Software at www.idsoftware.com.

With a library of over 4,700 proprietary characters, Marvel Enterprises, Inc. is one of the world's most prominent character-based entertainment companies. Marvel's operations are focused in five divisions: entertainment (Marvel Studios), licensing, toys (Toy Biz), comic book publishing and Internet/New Media. Marvel facilitates the creation of entertainment projects, including feature films, television, home video and the Internet, based on its characters and also licenses its characters for use in a wide range of consumer products and services including video and computer games, apparel, collectibles, snack foods and promotions. Marvel's characters and plot lines are created by its comic book division which continues to maintain a leadership position in the U.S. and worldwide while also serving as an invaluable source of intellectual property. For additional information visit the Marvel Web site at http://www.marvel.com.

Headquartered in Santa Monica, California, Activision, Inc. is a leading worldwide developer, publisher and distributor of interactive entertainment and leisure products. Founded in 1979, Activision posted revenues of $572 million for the fiscal year ended March 31, 2000.

Activision maintains operations in the US, Canada, the United Kingdom, France, Germany, Japan, Australia, and the Netherlands. More information about Activision and its products can be found on the company's World Wide Web site, which is located at http://www.activision.com.

The statements contained in this release that are not historical facts are "forward-looking statements." The Company cautions readers of this press release that a number of important factors could cause Activision's actual future results to differ materially from those expressed in any such forward-looking statements. These important factors, and other factors that could affect Activision, are described in Activision's Annual Report on Form 10-K for the fiscal year ended March 31, 2000, which was filed with the United States Securities and Exchange Commission. Readers of this press release are referred to such filings.