Wizard101® Celebrates First Anniversary and Five Million Players

KingsIsle Entertainment finds success in family entertainment

PLANO, Texas--(BUSINESS WIRE)--Wizard101, the magic-themed Massively Multi-player Online game (MMO), is celebrating its one-year anniversary this month. KingsIsle Entertainment, the maker of Wizard101, is proud to announce that during this time more than five million players from around the world have registered for the game. As part of the celebration, several decorations are being added to the game in September as well as a special surprise for all players.

Wizard101 combines the social interaction of online multi-player games with a parental control system that allows adults to restrict communications options for younger players, while allowing more freedom to older players. These safeguards, combined with the no-cost, downloadable distribution model have resonated with consumers looking for new ways to have fun on a budget.

“Quality family entertainment doesn’t have to be expensive,” said J. Todd Coleman, creative director of Wizard101. “The success of Wizard101 clearly shows that it is possible to produce a fun and challenging game that is both wallet-friendly and appropriate for all ages – and that it’s something people are looking for in these tough economic times.”

Wizard101 can be downloaded at www.Wizard101.com and offers free game play for as long as players choose. Additional worlds and in-game items can also be purchased through pre-paid cards or a monthly subscription fee. New worlds, activities, pets and Wizard gear are periodically introduced to the game, creating an ever-changing world with new things to do and see.

Wizard101 players enter the magical world of Wizard City as student Wizards setting out to hone their Wizard skills, cast spells and summon powerful creatures to fight evil forces. The characters and worlds of Wizard101 are influenced by literature, history and pop culture, giving the game a depth and quality appreciated by families and players of all ages.

About KingsIsle Entertainment, Inc.

KingsIsle Entertainment specializes in creating high quality massively multiplayer online games (MMOs) that provide entertainment for the entire family. The company’s experienced and creative team is raising the bar in online entertainment by offering products with rich storylines, friendly navigation, top-quality art and fully voiced characters. Founded in 2005, KingsIsle is headquartered in Plano, Texas, and has a development studio in Austin, Texas. For more information, please visit www.kingsisle.com.

KingsIsle and Wizard101 are trademarks or registered trademarks of KingsIsle Entertainment Inc.